Instrument Gratuit
Simulator Creștere Prețuri
Price Increase Simulator
Revenue Before €3000 /month
→
Revenue After €3240 /month
Revenue increase
€ 240 /month
Clients You Can Lose 3 clients
Breakeven Point 17 clients
Price Increase Breakeven Analysis
Breakeven = current clients × current price ÷ new price A price increase calculator shows coaches whether raising their rates is financially viable — even if they lose some clients in the process. The core insight: because each remaining client generates more revenue, you can often lose 10–25% of your client base and still earn more money. This tool calculates your revenue before and after, the clients you can afford to lose at breakeven, and your net revenue impact given expected churn.
How to Use This Calculator
1
Enter your current price per client per month.
2
Enter your proposed new price per client per month.
3
Enter your current number of clients.
4
Enter the percentage of clients you expect might leave after the price increase.
5
Revenue before, revenue after, net impact, and breakeven point update instantly.
The Math Behind Price Increases
Most personal trainers systematically undercharge. When they consider raising rates, the fear of losing clients holds them back. But the math often tells a different story. Because each client contributes more revenue at a higher rate, you can lose a significant number of clients and still earn the same — or more.
The Breakeven Formula
Breakeven clients = (current clients × current price) ÷ new price
This tells you the minimum number of clients needed at the new price to match your current revenue. Any clients above that threshold represent a revenue increase. For example: 20 clients at £150/month = £3,000. At £180/month, breakeven is only 17 clients (3,000 ÷ 180 = 16.7, rounded up). So you can lose 3 clients and still earn the same revenue.
Why Coaches Fear Price Increases (and Why Most Are Wrong)
Research on pricing psychology shows that price increases in service businesses typically result in much lower churn than expected. Clients who leave based purely on price were often the most difficult, least committed clients anyway. The clients who stay tend to be more invested, show up more consistently, and refer more new clients. A premium price also signals professional value — and clients who pay more often take their goals more seriously.
When Is the Right Time to Raise Prices?
Consider raising prices when: you have a waitlist or consistent demand exceeding supply; you haven’t increased prices in 12+ months; you’re fully booked and turning away clients; your results and reputation have improved significantly since you last set your rates; or your costs (software, space, CPD) have increased. Raises of 10–20% are common and well-accepted when communicated 4–6 weeks in advance with a clear value statement.
Gymkee Helps You Justify Premium Prices
The fastest way to earn more without taking on more clients is to increase the perceived value of your coaching. Gymkee gives your clients a professional app experience — personalized programs, nutrition tracking, progress photos, and direct messaging — that makes premium pricing feel justified.
Coaches using Gymkee save an average of 2 hours per client per week on admin, and their clients experience a level of professionalism that keeps them paying longer and referring friends.
Întrebări Frecvente
Cât ar trebui să măresc prețurile?
10-20% sunt bine primite.
Cum spun clienților?
Dă 4-6 săptămâni de notificare.
Ce dacă pierd mai mulți clienți?
Folosește simulatorul pentru a găsi câți clienți poți pierde.
Ar trebui să păstrez prețul vechi pentru clienții existenți?
Este o decizie de afaceri.
Este relevant pentru prețul per ședință?
Da — introduce prețul per ședință.
Care este o rată realistă de abandon?
Creșteri de 10-15% produc de obicei mai puțin de 5% abandon.
Livra Valoare Premium — Solicita Prețuri Premium
Gymkee oferă clienților tăi o experiență profesională.
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